AI skills for GTM teams
Reusable, drop-in instruction sets that turn Claude or ChatGPT into an expert at one go-to-market task. Each one comes with the full SKILL.md, copy it into a Project or system prompt and run it.
Account Brief and Account Plan Template for First Calls
Turns a single company URL into a tight, source-grounded first-call account brief a rep can read in two minutes before dialing, and gives you an account plan template to expand it into a plan for your named accounts.
B2B Cold Email Templates in Your Brand Voice
Writes short, relevance-first B2B cold emails in your voice and gives you the cold email templates to start from. Opens with a real observation, not a generic compliment, and refuses to invent personalization.
Sales Battlecard Template, Built From Live Competitor Intel
Fills an honest, rep-ready sales battlecard template against a named competitor: positioning, where they win, discovery traps, objection handling, and landmines to avoid.
Discovery Call Questions, Generated for Every Account
Generates the discovery call questions for a specific account, plus an account refresh and a why-now hypothesis, each question mapped to your qualification framework.
LinkedIn Ads Optimization Skill for Claude
Reads a LinkedIn ad account by layer and format, flags what moved week over week, and returns a ranked, evidence-backed list of changes to approve. It classifies before it counts and proposes, never executes.
Google Ads Optimization Skill for Claude
Reads a Google Ads account through the API, writes a dated diagnosis, mines the search-terms report for negatives, and returns a ranked, evidence-backed list of typed changes to approve. It categorizes before it counts and proposes, never executes.
MEDDICC Scorecard Template, Scored From Evidence by a Claude Skill
Turns call notes, transcripts, and CRM fields into a MEDDICC scorecard (or BANT, SPICED, or your own framework) where every score is backed by a buyer quote or action, the gaps are ranked by threat to the close date, and one next action is named.
Sales Call Summary Template, Filled From the Transcript by a Claude Skill
Turns a call transcript or raw notes into a sales call summary template filled with only what the buyer actually said, plus a CRM-ready field block (stage, next step, close date, framework fields, each tagged Confirmed or Inferred) and a to-do list ranked by deadline.
ICP Framework Builder: Turn Your Wins and Losses Into a Scoring Rubric
Feeds Claude what you sell plus a dozen recent won and lost deals and gets back an ICP framework a new hire could apply without judgment: measurable disqualifiers, weighted attributes that sum to 100, tier cut-offs, and a back-test against the deals you gave it.
Lead Routing Rules That Explain Themselves: A Claude Skill That Assigns the Owner
Turns a written lead routing rules table into a router that shows its work: for every lead it names the owner, the segment, the SLA, the rule that fired, the out-of-office backup, and the fields it could not see, and it flags catch-all leads so the table gets better every week.
Renewal Playbook Skill: A One-Page Brief and Save Plan for Every Renewal
Runs your renewal playbook against one account: hand it the usage, support, call, and stakeholder evidence and it returns a one-page brief with a Green/Amber/Red risk read, a sequenced save plan drawn from the plays you allow, and the renewal ask. Includes a renewal playbook template to define those plays.
Competitor Monitoring Skill: Diff a Competitor's Public Surface Every Week
Turns competitor monitoring into a weekly diff: the skill reads one competitor's public pages, compares them with the snapshot it saved last run, and returns each change classified, rated for deal impact, and translated into what it means for your reps. Run it by hand, in a Project, or as the brain of a scheduled Routine.
RFP Response Template Skill: Every Answer Cites Its Source
Drops an RFP or security questionnaire onto your approved answer library and returns a draft in the buyer's numbering, with a source and a last-verified date on every answer. It is the RFP response template that refuses to guess: anything unsourced comes back as an exception with an owner, not a plausible paragraph.
Quarterly Business Review Template, Written as a Document by a Claude Skill
Turns the customer's stated goals, your call notes, tickets, and a usage export into a two-page QBR narrative in five fixed sections, with a source on every claim. It is the quarterly business review template as a document the sponsor reads before the meeting, not a deck they watch during it.